Fashion and Beauty 6th May 2020 by Denise Curtin

The Sustainable Tracksuit That Keeps Selling Out In Less Than 24 Hours

Have you spotted this on your IG feed?

 

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Loungewear might be the buzz word at the moment, but there’s one brand that has all the focus from Instagram’s fash pack.

Bringing back the retro 90s style of wearing matching jumpers and tracksuit bottoms, sustainable brand Pangaia is the talk of the town when it comes to combining comfort with conscious fashion.

Using bio-based, recycled fibres and materials made from recycled plastic bottles as well as dyes from natural sources such as plants, Pangaia’s tracksuits have become an absolute hit during lockdown, so much so, that the company cannot actually keep any products on the shelves.

 

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Releasing their recycled cotton tracksuits in limited numbers, the European brand explained that the loved two-piece is being released in small batches to stop overproduction and harming the environment.

“We understand it is frustrating when we are out of stock in many of the items you want,” Pangaia explained in a recent statement.

Continuing, they added that although the fanbase is growing, they don’t want to produce too much and so, “focus on purpose and demand-driven production.”

Releasing three new tracksuits earlier this week as part of a new botanicals collection, all tracksuits sold out in less than a day with some customers once again gutted they weren’t quick off the mark.

From the likes of Kourtney Kardashian to bloggers Louise Cooney, Tia Lineker and Claire Cliteur all sporting Pangaia on Instagram and raving about the quality, you know they’ve got to be good.

 

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With a variation of colours from hot pink to biscuit (when the tracksuits are in stock), there’s something for everyone and the popularity for Pangaia only seems to be soaring.

However, like many products with sustainability at the helm, Pangaia tracksuits don’t come with a cheap price tag. Focusing on becoming one of your wardrobe staples rather than a throw-away fast fashion piece, the tracksuits retail at approximately €122 for a sweatshirt and €113 for a tracksuit bottoms.

You can shop the website here and keep an eye on their IG for alerts on the next drop here. We’ll be ready next time!

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